EDUCATIONAL INSTITUTE WEBSITES
Among many other possible purposes, your website should first represent your educational institute. Everything that an educational institute and its staff with student does represents the campus of the educational institute and its various activities. From the way you provide basic information to the way you information relevant to the institute leave and impact on the brand value of the educational institute on web.
All organization hire a best vendor to create your work environment (labs, building, furniture and class room), promotional materials (Brochures, Prospectus, Banner,etc), menus and so forth.
Some basic thought which can be worked on with a reasonable answer
1. Why do so many educational institute let someone with no training or experience create their website that represents their Educational organization?
2. Educational Institutes have a good website created, but then do nothing with it for years?
3. How frequently an institute website is updated?
A website is an extension of your organization and also a promotional tool for marketing just like the brochure that everyone labors over for months before an event or before start of new admission session. Hopefully you treat the website with the same attention to detail just like one treats the other promotional and infrastructure of the institute.
Relevant Content & Updation
The website should end up with perfect content too, but with more interactive elements to get your potential students to act (much more actually, but that is not what this blog entry is about).
So moving on - when your website is not updated it tells the potential students you are unorganized and don't care if your students have up-to-date information. Now the potential students if they are still actually interested, needs to call to make sure they have the most recent information. Or you may have lost new student every time in new session .
Cost Saving And Save Paper
Having a good website can make everything else cheaper. Your radio, newspaper, yellow pages and television spots can be shorter, which saves you money.
Students can download tutorial and latest syllabus with detail course content which should be easily available from website …SAVE PAPER
Your website is one of your marquee marketing and providing support to existing students for various activities. If a good website is working for you 24 hours a day, a sub par website is working against you 24 hours a day. A good one can even add to your bottom line.
Spending on promotion of website
Many management blames that website is not effective tool for promoting business of increasing students registrations. How many times has someone advised to the management of the colleges to promote their organization website on web, just like they are advised to promote their business in news paper, Banners, Hoarding, TV commercials, have the management ever spent 5% of the total marketing annual budget. As the saying goes you get what you pay can work perfectly if one calculates the amount of revenue spent on website promotion and business generated from the website in terms of effective leads.
Placement Assistance
Best colleges are rated from the placements that is achieved for the final year students and also the salary package offered to them. A management of the college can preview their own website and try to justify themselves whether their current website can be of any assistance to the placement cell of the institute….if not its time to rething about the features that should be available on the website to ease the placement operation and also organizing it in a structured way.
Where is you website hosted your ISP
There are 1000’s of some host have very impressive rates and provides many things which are termed as unlimited..unlimited mail account, Unlimited Bandwidth, Very high quantity of hosting space which sounds like unlimited space… wonder is these host also add UNLIMTED TROUBLE.
10 Queries about educational institute website for you to answer and decide the fate of your website..
01. Is website a plain static website with sassy flash banner or is website is based of some high end CMS software to enable ease of maintenance and content management…??
02. Does the website has a forum to assistant the existing students to interact and discuss issues with the college staff/hod/subject teacher..??
03. Are the resumes of all student with all mandatory credentials available online to assist the placement cell of the college??
04. Does the educational institute website has an intra search section for existing and would be student to search the relevant content on the website..??
05. Does it has a searchable FAQ section ??
06. How long does it take to update the basic existing course content on the website is it in Hours or Days..??
07. Are results of examination available to the students online..??
08. Where is your website listed in the search engine if someone tries to search for a course in a city which is provided by your institute…??
09. Do you have access of the domain management control panel of your domain name and can you change the contact details or server without pleading your ISP/Host provider to do the same.
10. Is your website done by company/freelance/friend/inhouse staff..
You can even send the answer of the following from the
You can submit your comment and also ask for assistance from web professional working in the field for over a decade.